EcoWrap

The challenge

Every year, millions of tons of waste are generated by a seemingly innocuous product that has inseparably become part of gift-giving: wrapping paper. Some estimates suggest half of all wrapping paper ends up in landfills after being discarded. Sustainable alternatives have been proposed but are not yet widespread; we are here to change that.

The solution

EcoWrap will offer packages of recycled textile, cut and decorated in a way that makes it suitable for gift-wrapping. This not only provides a solution to the environmental problem, but also makes life easier for the customer, since our wraps can be used and reused indefinitely.